Achieved top marks in a Level 7 Product Management Certification. Covered topics included: Business and Product Strategy, Design and Development, and Product Launch.

The course was heavily practical where I built a product throughout.

I conducted Market and User research to understand the market. I analysed opportunities and tested solution assumptions, built and tested a prototype and wrote a business case to propose my product feature to stakeholders.

I developed a roadmap, a prioritised backlog and scoped an MVP. I created and refined wireframes in Miro and Figma based on user feedback. I then led a product demonstration having refined a value proposition.

I developed a pricing and phased release strategy, a product positioning statement for marketing teams, and a launch checklist. I created a metrics framework for monitoring and measuring product success post release at achieving business objectives.

Achieved top marks in a work placement with DocuSign where I built and led a team to complete a real-world product task. Cemented experience in market and user research, product ideation, project planning, prototype development, metrics frameworks, and associated building blocks.

Such building blocks include assumption mapping, user segmentation, personas, competitor analysis, opportunity solution trees, idea prioritisation and validation, and presentation skills.